Terms and conditions

1. About these terms

These terms govern your use of rankbeta.com and the marketing services provided by Rankbeta, a trading name of Digi Messiah, based in Mumbai, Maharashtra, India ("Rankbeta", "we", "us", "our"). "You" means the visitor or the business that engages us.

By using our website or engaging our services, you agree to these terms. If a signed proposal, statement of work or service agreement ("Agreement") conflicts with these terms, the Agreement takes priority for that engagement.

2. Using our website

• The website content is for general information and may change without notice. It is not professional, legal or financial advice.
• You must not misuse the website, including attempting to gain unauthorised access, introducing malicious code, or scraping content at scale.
• All website content, including text, design, graphics and the Rankbeta name and logo, belongs to us or our licensors. You may not copy or reuse it without our written permission.
• Links to third-party websites are provided for convenience. We are not responsible for their content or practices.

3. Our services

We provide digital marketing services, which may include Google Ads, Meta Ads and TikTok Ads management, Google Merchant Center management, search engine optimisation, content writing, AI search optimisation, creative production and website development. The exact scope, deliverables, timelines and fees for each engagement are set out in the Agreement or proposal you accept.

Work outside the agreed scope will be quoted separately before we start it.

4. Fees and payment

• Fees are as stated in the Agreement or proposal. Unless otherwise agreed, monthly management fees are invoiced in advance at the start of each billing period.
• All invoices are issued by, and payments must be made to, Digi Messiah. We will never ask you to pay into a personal account or an account in any other name.
• Invoices are due within 7 days of the invoice date unless the Agreement says otherwise.
• Fees are exclusive of applicable taxes, such as GST, which will be added where required by law. Bank charges and currency conversion fees on international payments are borne by the client.
• If payment is late, we may pause work and campaign management until the account is brought up to date. We will tell you before doing so.
• Setup fees, audit fees and fees for work already delivered are non-refundable.

5. Ad spend

Advertising budgets are paid by you directly to the advertising platforms (such as Google, Meta or TikTok) using your own payment method, unless we agree otherwise in writing. Ad spend is separate from our fees. We will manage campaigns within the budgets you approve, but platforms may occasionally spend slightly above daily budgets according to their own billing rules.

6. Your responsibilities

• Give us timely access to the accounts, assets, information and approvals we need.
• Make sure the information, products, claims and materials you provide are accurate, lawful and that you have the rights to use them.
• Make sure your products, services, website and business comply with all laws and regulations in the markets where you sell and advertise, including any licences or registrations your industry requires.
• Review and approve ad copy, creative and landing pages when we ask. Approved materials are your responsibility.
• Keep your website, checkout and policy pages working and up to date.

7. Platform policies and account actions

Google, Meta, TikTok and other platforms set and enforce their own advertising policies, and can change them at any time. They may disapprove ads, limit delivery, or suspend accounts at their own discretion.

We work to keep campaigns compliant, and for businesses in regulated categories we review ads, feeds and landing pages against published policies. However, we do not control platform decisions. We are not liable for disapprovals, suspensions, lost sales or other losses caused by platform actions, policy changes, or issues with your products, website or business. Where an account is suspended, we can help prepare an appeal as part of, or in addition to, our agreed scope.

8. No guaranteed results

Advertising and SEO results depend on many factors outside our control, including competition, platform algorithms, market conditions, your pricing, your website and your offer. Any projections, forecasts or examples we share are estimates, not promises. We do not guarantee specific rankings, traffic, leads, sales, return on ad spend or other outcomes.

9. Accounts, data and ownership

• Your ad accounts, analytics accounts, Merchant Center, website, customer data and campaign data belong to you. We work in them with the access you grant, and we will not hold them hostage.
• Once the relevant fees are paid in full, you own the final deliverables we create specifically for you, such as ad copy, creative, content and landing pages.
• We keep ownership of our pre-existing know-how, templates, tools, scripts, processes and methods, and may reuse general knowledge gained from our work.
• Unless you tell us otherwise in writing, we may mention your business name as a client and describe our work in general terms. We will never share your confidential data or performance figures without your permission.

10. Confidentiality

Each party will keep the other's confidential information private and use it only for the engagement. This does not apply to information that is public, already known to the receiving party, independently developed, or required to be disclosed by law. This obligation continues for two years after the engagement ends.

We handle personal data as described in our privacy policy.

11. Limitation of liability

• To the fullest extent allowed by law, we are not liable for indirect, incidental, special or consequential losses, including lost profits, lost revenue, lost data or damage to reputation.
• Our total liability for any claim relating to our services is limited to the fees you paid us for the services in question in the three (3) months before the event giving rise to the claim.
• Nothing in these terms limits liability that cannot be limited under applicable law.

12. Indemnity

You agree to indemnify Rankbeta against claims, losses and costs arising from your products or services, the materials and information you provide, your breach of these terms, or your breach of any law or platform policy.

13. Termination

• Either party may end an engagement with 30 days' written notice, unless the Agreement sets a different notice period or minimum term.
• Either party may end an engagement immediately if the other seriously breaches these terms and does not fix the breach within 7 days of written notice.
• On termination, you pay for work done and fees due up to the end date. We will hand over agreed deliverables and remove our access to your accounts when asked.

14. Governing law and disputes

These terms are governed by the laws of India. We will first try to resolve any dispute through good-faith discussion. If that fails, the courts in Mumbai, Maharashtra have exclusive jurisdiction.

15. General

• Neither party is liable for delays caused by events beyond its reasonable control, such as platform outages, natural disasters or government action.
• If any part of these terms is found unenforceable, the rest stays in effect.
• Failing to enforce a right does not waive it.
• You may not transfer your rights under these terms without our written consent.
• We may update these terms from time to time. The effective date above shows the latest version. For active clients, changes apply from the next billing period.

16. Contact