Rankbeta manages Google Ads, Meta Ads, TikTok Ads and Merchant Center for e-commerce brands and lead-generation businesses. Every rupee, dollar and pound of spend has to earn its place.
Working with brands in Australia, the US, the UK, Germany, South Africa and India.
An illustration of the search-term review we run on every Google Ads account, every week. Searches that will never buy get cut before they eat the budget.
Strategy, account build, creative and copy, tracking, and weekly optimisation. One team owns the result instead of three vendors pointing at each other.
Search, Performance Max, Shopping and YouTube, built around the searches that actually convert.
Facebook and Instagram campaigns for sales and qualified leads, with creative that is made to be tested.
Short-form video campaigns for brands whose buyers scroll before they search.
Supplements, research compounds and medical equipment face stricter ad policies, more disapprovals and more account suspensions. We specialise in keeping these businesses advertising within the rules.
Ad copy, landing pages and product feeds are checked against the actual Google and Meta policy text before anything goes live.
Merchant Center misrepresentation audits: site claims, policy pages, business details and shipping settings, fixed and documented for review.
Page-by-page review of product and marketing claims so the site supports your ads instead of getting them rejected.
Regulated categories we work in: dietary supplements, research compounds, medical and diagnostic services, and health equipment.
The same sequence for every new account, whether you spend a few hundred or tens of thousands a month.
We review your current accounts, tracking, website and competitors, and tell you plainly what is working and what isn't.
You get a written plan: channels, campaign structure, budget split, creative needs and the numbers we'll be judged on.
Tracking goes in first. Then campaigns, audiences, copy and creative are built and checked against platform policies.
Weekly search-term reviews, bid and budget changes, and creative tests. Spend moves toward whatever is converting.
Regular reports in plain language: what we spent, what it returned, what we changed and what comes next.
Every option has trade-offs. Here's how we compare with the usual choices.
| Criteria | Rankbeta | Traditional agency | In-house hire | Freelancer |
|---|---|---|---|---|
| Who works on your account | Paid media specialists, hands-on every week | Often handed to junior staff | One person's skill set | One person, shared across clients |
| Channels covered | Google, Meta, TikTok, Merchant Center, SEO | Usually broad | Limited to what one hire knows | Usually one or two |
| Regulated industries | A core specialism | Often declined | Depends on the hire | Rarely |
| Cost to start | Monthly management fee | Retainers and long contracts | Salary, benefits and tools | Lowest, but capacity is limited |
| Ownership of accounts and data | Always yours | Sometimes held by the agency | Yours | Varies |
Campaigns running in Australia, the United States, the United Kingdom, Germany, South Africa and India, in English and in local languages.
Book a strategy call, or send us a note about your business and we'll reply by email.